{"id":69112,"date":"2020-04-13T01:18:19","date_gmt":"2020-04-12T22:18:19","guid":{"rendered":"https:\/\/www.haberegider.com\/blog\/?p=69112"},"modified":"2020-04-13T01:18:19","modified_gmt":"2020-04-12T22:18:19","slug":"avrupa-birliginden-turkiyenin-otomobiline-tasarim-tescili","status":"publish","type":"post","link":"https:\/\/www.haberegider.com\/blog\/avrupa-birliginden-turkiyenin-otomobiline-tasarim-tescili\/","title":{"rendered":"Avrupa Birli\u011fi&#8217;nden T\u00fcrkiye&#8217;nin Otomobili&#8217;ne tasar\u0131m tescili"},"content":{"rendered":"<h4>T\u00fcrkiye&#8217;nin Otomobili Giri\u015fim Grubu&#8217;nun otomobillerinin i\u00e7 ve d\u0131\u015f tasar\u0131mlar\u0131 Avrupa Birli\u011fi Fikri M\u00fclkiyet Haklar\u0131 Ofisi taraf\u0131ndan tescil edildi.<\/h4>\n<p><strong>T\u00fcrkiye&#8217;nin Otomobili Giri\u015fim Grubu\u00a0<\/strong>(TOGG) m\u00fchendisleri ve tasar\u0131mc\u0131lar\u0131 taraf\u0131ndan ortaya konan, fikri ve s\u0131nai m\u00fclkiyet haklar\u0131 y\u00fczde y\u00fcz T\u00fcrkiye&#8217;ye ait, do\u011fu\u015ftan elektrikli mod\u00fcler ara\u00e7 platformu \u00fczerine geli\u015ftirilmekte olan<strong>\u00a0T\u00fcrkiye&#8217;nin Otomobili<\/strong>, tasar\u0131m s\u00fcrecinde \u00f6nemli bir a\u015famay\u0131 daha tamamlad\u0131.<\/p>\n<p>Otomotiv end\u00fcstrisinin bir mobilite ekosistemine d\u00f6n\u00fc\u015f\u00fcm\u00fcne \u00f6nc\u00fcl\u00fck ederek T\u00fcrkiye&#8217;nin ilk k\u00fcresel mobilite markas\u0131 olmak amac\u0131yla kurulan TOGG,\u00a0Avrupa Birli\u011fi Fikri M\u00fclkiyet Haklar\u0131 Ofisi&#8217;ne (EUIPO) yapt\u0131\u011f\u0131 tasar\u0131m ba\u015fvurular\u0131 i\u00e7in tescil almaya hak kazand\u0131.<\/p>\n<p>Ge\u00e7erlilik s\u00fcresi 5 y\u0131l olan tescil haklar\u0131yla birlikte, TOGG ara\u00e7lar\u0131n\u0131n tasar\u0131mlar\u0131n\u0131n \u00fc\u00e7\u00fcnc\u00fc \u015firketler taraf\u0131ndan tamamen ya da k\u0131smen kopyalanmas\u0131n\u0131n \u00f6n\u00fcne ge\u00e7ildi.<\/p>\n<p>\u00d6te yandan, TOGG&#8217;un ask\u0131 s\u00fcrecindeki Asya ve Amerika&#8217;daki tasar\u0131m tescil ba\u015fvurular\u0131n\u0131n da 2020 y\u0131l\u0131 i\u00e7erisinde tamamlanmas\u0131 bekleniyor.<\/p>\n<h3>Tasar\u0131m, 150 bin saatlik \u00e7al\u0131\u015fma ile ortaya \u00e7\u0131kt\u0131<\/h3>\n<p>T\u00fcrkiye&#8217;nin Otomobili, TOGG tasar\u0131m ve m\u00fchendislik ekiplerinin liderli\u011finde toplam 150 bin saatlik bir \u00e7al\u0131\u015fma sonunda ortaya \u00e7\u0131kt\u0131.<\/p>\n<p>Tasar\u0131m s\u00fcreci kapsam\u0131nda T\u00fcrkiye&#8217;den ve d\u00fcnyadan toplam 18 tasar\u0131m evi, TOGG&#8217;un belirledi\u011fi 6 farkl\u0131 kriter ile objektif bir de\u011ferlendirmeye al\u0131nd\u0131.<\/p>\n<p>TOGG Tasar\u0131m Ekibi yapt\u0131\u011f\u0131 de\u011ferlendirmede en y\u00fcksek skoru alan 3 tasar\u0131m eviyle s\u00fcrece devam etme karar\u0131 ald\u0131.<\/p>\n<p>T\u00fcrkiye&#8217;nin Otomobili&#8217;nin tasar\u0131m\u0131n\u0131 belirlemek i\u00e7in geni\u015f kitlelerle otomobil sat\u0131n alma davran\u0131\u015flar\u0131 ara\u015ft\u0131rmas\u0131 ger\u00e7ekle\u015ftirildi.<\/p>\n<p>Bu ara\u015ft\u0131rmadan elde edilen bulgular do\u011frultusunda haz\u0131rlanan tasar\u0131m k\u0131lavuzu, belirlenen 3 tasar\u0131m eviyle payla\u015f\u0131larak 2 boyutlu tasar\u0131m yar\u0131\u015fmas\u0131 s\u00fcrecine ge\u00e7ildi.<\/p>\n<h3>D\u00fcnyada kabul g\u00f6recek \u00f6zg\u00fcn bir tasar\u0131m dili ortaya kondu<\/h3>\n<p>Tasar\u0131m evi yar\u0131\u015fmas\u0131 4 a\u015famal\u0131 olarak toplam 6 ay s\u00fcrd\u00fc. Bu s\u00fcre\u00e7te 100&#8217;\u00fcn \u00fczerinde farkl\u0131 tema de\u011ferlendirildi ve t\u00fcketici ara\u015ft\u0131rmalar\u0131nda tespit edilen beklentiler tasar\u0131m evlerine geribildirim olarak bildirildi.<\/p>\n<p>S\u00fcre\u00e7 tamamland\u0131\u011f\u0131nda her tasar\u0131m evinden gelen bir d\u0131\u015f ve bir i\u00e7 tasar\u0131m \u00e7al\u0131\u015fmas\u0131 geni\u015f kitlelerle klinik \u00e7al\u0131\u015fmalar yap\u0131larak test edildi.<\/p>\n<p>Ortaya \u00e7\u0131kan sonu\u00e7 ayr\u0131ca TOGG Tasar\u0131m Ekibi taraf\u0131ndan end\u00fcstrile\u015fmeye uygunlu\u011fu konusunda de\u011ferlendirildi.<\/p>\n<p>Bu a\u015famalardan sonra d\u00fcnyan\u0131n en iyi tasar\u0131m evlerinden biri olan Pininfarina i\u015f orta\u011f\u0131 olarak se\u00e7ildi ve 3 boyutlu tasar\u0131m a\u015famas\u0131na ge\u00e7ildi.<\/p>\n<p>T\u00fcrk t\u00fcketicilerinin i\u00e7g\u00f6r\u00fcleri do\u011frultusunda TOGG Tasar\u0131m Ekibi ve Pininfarina tasar\u0131m evinin ortak \u00e7al\u0131\u015fmalar\u0131 sonucunda sadece T\u00fcrkiye&#8217;de de\u011fil; d\u00fcnyan\u0131n farkl\u0131 co\u011frafyalar\u0131nda da be\u011feni ile kabul g\u00f6recek \u00f6zg\u00fcn bir tasar\u0131m dili ortaya kondu.<\/p>\n<h3>Sel\u00e7uklu esintileri k\u00fclt\u00fcr miras\u0131yla ba\u011f\u0131n\u0131 vurguluyor<\/h3>\n<p>Modern ve \u00f6zg\u00fcn tasar\u0131m\u0131nda Anadolu topraklar\u0131n\u0131n k\u00f6kl\u00fc simgelerinden biri olan laleden esinlenilen T\u00fcrkiye&#8217;nin Otomobili&#8217;nin; yoldaki imzas\u0131 olarak alg\u0131lanacak \u00f6n \u0131zgaras\u0131na, b\u00fct\u00fcnsel \u015f\u0131kl\u0131\u011f\u0131 tamamlayan jantlar\u0131na ve i\u00e7 mekan detaylar\u0131na modern bir incelikle lale fig\u00fcrleri i\u015flendi.<\/p>\n<p>Sel\u00e7uklu d\u00f6nemi esintileri, T\u00fcrkiye&#8217;nin Otomobili&#8217;nin co\u011frafyan\u0131n k\u00fclt\u00fcr miras\u0131yla olan ba\u011f\u0131n\u0131 vurguluyor.<\/p>\n<p>Kaynak: AA<\/p>\n","protected":false},"excerpt":{"rendered":"<p>T\u00fcrkiye&#8217;nin Otomobili Giri\u015fim Grubu&#8217;nun otomobillerinin i\u00e7 ve d\u0131\u015f tasar\u0131mlar\u0131 Avrupa Birli\u011fi Fikri M\u00fclkiyet Haklar\u0131 Ofisi&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[100,1,5],"tags":[],"class_list":["post-69112","post","type-post","status-publish","format-standard","hentry","category-gundem","category-manset","category-otomobil"],"views":420,"_links":{"self":[{"href":"https:\/\/www.haberegider.com\/blog\/wp-json\/wp\/v2\/posts\/69112","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.haberegider.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.haberegider.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.haberegider.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.haberegider.com\/blog\/wp-json\/wp\/v2\/comments?post=69112"}],"version-history":[{"count":1,"href":"https:\/\/www.haberegider.com\/blog\/wp-json\/wp\/v2\/posts\/69112\/revisions"}],"predecessor-version":[{"id":69114,"href":"https:\/\/www.haberegider.com\/blog\/wp-json\/wp\/v2\/posts\/69112\/revisions\/69114"}],"wp:attachment":[{"href":"https:\/\/www.haberegider.com\/blog\/wp-json\/wp\/v2\/media?parent=69112"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.haberegider.com\/blog\/wp-json\/wp\/v2\/categories?post=69112"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.haberegider.com\/blog\/wp-json\/wp\/v2\/tags?post=69112"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}