{"id":69868,"date":"2021-01-20T23:34:30","date_gmt":"2021-01-20T20:34:30","guid":{"rendered":"https:\/\/www.haberegider.com\/blog\/?p=69868"},"modified":"2021-01-20T23:34:30","modified_gmt":"2021-01-20T20:34:30","slug":"kovid-19-salgininda-oyun-sektoru-ivme-kazandi","status":"publish","type":"post","link":"https:\/\/www.haberegider.com\/blog\/kovid-19-salgininda-oyun-sektoru-ivme-kazandi\/","title":{"rendered":"Kovid-19 salg\u0131n\u0131nda oyun sekt\u00f6r\u00fc ivme kazand\u0131"},"content":{"rendered":"<h4>Kovid-19 salg\u0131n\u0131 insanlar\u0131 evde kalmaya zorlarken, vakit ge\u00e7irme y\u00f6ntemlerinden biri olan video oyunlara talep artt\u0131.<\/h4>\n<p>Yeni tip koronavir\u00fcs (Kovid-19) salg\u0131n\u0131na kar\u015f\u0131 al\u0131nan karantina \u00f6nlemleri insanlar\u0131 evlerinde oyun oynamaya y\u00f6nlendirirken, k\u00fcresel oyun gelirinin 2020&#8217;de y\u00fczde 20 art\u0131\u015fla 179,7 milyar dolara ula\u015faca\u011f\u0131 \u00f6ng\u00f6r\u00fcld\u00fc.<\/p>\n<p>Pek \u00e7ok sekt\u00f6r Kovid-19 salg\u0131n\u0131n\u0131n neden oldu\u011fu kay\u0131plar ya\u015farken, video oyun end\u00fcstrisi salg\u0131n d\u00f6neminde kayda de\u011fer bir b\u00fcy\u00fcme kaydetti.<\/p>\n<p>Salg\u0131na kar\u015f\u0131 al\u0131nan karantina \u00f6nlemleri insanlar\u0131 evde kalmaya zorlarken, vakit ge\u00e7irme y\u00f6ntemlerinden biri olan video oyunlara y\u00f6nelik talep de art\u0131\u015f g\u00f6sterdi.<\/p>\n<p>Ara\u015ft\u0131rma \u015firketi IPSOS Mori&#8217;nin raporuna g\u00f6re, Kovid-19 salg\u0131n\u0131n\u0131n zirve yapt\u0131\u011f\u0131 2020 y\u0131l\u0131n\u0131n ikinci \u00e7eyre\u011finde 6-64 ya\u015f oyun oynama s\u00fcresinde 2019&#8217;un ayn\u0131 d\u00f6nemine g\u00f6re haftal\u0131k 1,5 saat art\u0131\u015f ya\u015fand\u0131.<\/p>\n<p>S\u00f6z konusu d\u00f6nemde, oyun oynayanlar\u0131n yakla\u015f\u0131k y\u00fczde 30&#8217;u video oyunlar\u0131n\u0131n kendilerini daha mutlu, daha az endi\u015feli ve yaln\u0131z hissetmelerine yard\u0131mc\u0131 oldu\u011funu belirtti.<\/p>\n<h3>En y\u00fcksek kazan\u00e7 mobil oyunlardan bekleniyor<\/h3>\n<p>D\u00fcnya genelinde dijital oyun harcamalar\u0131nda art\u0131\u015f ya\u015fan\u0131rken, oyun sekt\u00f6r\u00fcn\u00fcn 2020&#8217;de elde etti\u011fi gelirle spor ve film end\u00fcstrilerini geride b\u0131rakaca\u011f\u0131 tahmin edildi.<\/p>\n<p>International Data Corporation&#8217;\u0131n (IDC) raporuna g\u00f6re, k\u00fcresel video oyun gelirinin 2020&#8217;de y\u00fczde 20 artarak 179,7 milyar dolara ula\u015faca\u011f\u0131 \u00f6ng\u00f6r\u00fcld\u00fc. Bu d\u00f6nemde en b\u00fcy\u00fck kazanc\u0131 mobil oyunlar\u0131n sa\u011flamas\u0131 beklenirken, bu oyunlardan elde edilecek gelirin y\u00fczde 24 art\u0131\u015fla 87,7 milyar dolar\u0131 bulaca\u011f\u0131 tahmin edildi.<\/p>\n<p>Ayn\u0131 d\u00f6nemde, konsol oyunlar\u0131ndan elde edilecek gelirin y\u00fczde 19,6 art\u0131\u015fla 52,5 milyar dolara ve bilgisayar oyunlar\u0131n\u0131n gelirinin ise y\u00fczde 11 y\u00fckseli\u015fle 39,5 milyar dolara ula\u015faca\u011f\u0131 \u00f6ng\u00f6r\u00fcld\u00fc.<\/p>\n<p>Microsoft&#8217;un 2020 mali y\u0131l\u0131n\u0131n 30 Haziran&#8217;da biten 4&#8217;\u00fcnc\u00fc \u00e7eyre\u011finde Xbox oyun konsolu ve hizmetlerinin sat\u0131\u015flar\u0131ndan elde edilen gelir ge\u00e7en y\u0131l\u0131n ayn\u0131 d\u00f6nemine g\u00f6re y\u00fczde 64 artarken, Sony&#8217;nin 2020 mali y\u0131l\u0131n\u0131n 30 Eyl\u00fcl&#8217;de biten 2&#8217;inci \u00e7eyre\u011finde PlayStation&#8217;dan elde etti\u011fi gelir de y\u00fczde 11&#8217;in \u00fczerine y\u00fckseli\u015f kaydetti.<\/p>\n<p>Sony ve Microsoft&#8217;un yeni nesil oyun konsollar\u0131n\u0131 \u00e7\u0131karmas\u0131 da bu alanda b\u00fcy\u00fck ses getirirken, uzmanlar oyun sekt\u00f6r\u00fcndeki b\u00fcy\u00fcmenin uzun s\u00fcre devam edece\u011fini belirtti.<\/p>\n<h3>&#8220;Oyuna eri\u015fim h\u0131zla art\u0131yor&#8221;<\/h3>\n<p>G\u00fcney California \u00dcniversitesi Annenberg \u0130leti\u015fim Okulu \u00d6\u011fretim \u00dcyesi Dmitri Williams, AA muhabirine yapt\u0131\u011f\u0131 a\u00e7\u0131klamada, yeni tip koronavir\u00fcs (Kovid-19) salg\u0131n\u0131nda t\u00fcm ev e\u011flence sistemlerine y\u00f6nelik talebin artt\u0131\u011f\u0131n\u0131 ancak oyun end\u00fcstrisinin sundu\u011fu iyi de\u011ferlerle \u00f6zellikle ba\u015far\u0131l\u0131 oldu\u011funu s\u00f6yledi.<\/p>\n<p>Williams, video oyunlara ili\u015fkin &#8220;Evde mahsur kalan bir\u00e7ok ki\u015fi i\u00e7in sosyal bir \u00e7\u0131k\u0131\u015f noktas\u0131 oldu.&#8221; de\u011ferlendirmesinde bulundu.<\/p>\n<p>Ev e\u011flencesine y\u00f6nelik sekt\u00f6rlerde gelirlerin y\u00fczde 10 ile 50 aras\u0131nda artt\u0131\u011f\u0131na i\u015faret eden Williams, oyun sekt\u00f6r\u00fcne y\u00f6nelik harcamalar\u0131n t\u00fcm e\u011flence harcamalar\u0131n\u0131n neredeyse yar\u0131s\u0131n\u0131 olu\u015fturdu\u011funu, art\u0131k d\u00fcnya genelinde bu harcamalar\u0131n \u00e7o\u011funu olu\u015fturmas\u0131n\u0131n muhtemel oldu\u011funu dile getirdi.<\/p>\n<p>Williams, &#8220;Oyun sekt\u00f6r\u00fc salg\u0131ndan \u00f6nce de istikrarl\u0131 bir \u015fekilde b\u00fcy\u00fcyordu, bu temelin devam etmesini beklemeliyiz.&#8221; dedi.<\/p>\n<p>Oyun sekt\u00f6r\u00fcn\u00fcn gelece\u011fine de de\u011finen Williams, &#8220;Giderek daha fazla insan\u0131n ak\u0131ll\u0131 telefonlara ve \u00e7evrimi\u00e7i cihazlara sahip olmas\u0131yla, oyuna eri\u015fim de h\u0131zla art\u0131yor. Halihaz\u0131rda oyun oynayanlara hala bir\u00e7ok yeni insan ekleniyor. En az\u0131ndan gelecek on y\u0131lda ve muhtemelen sonras\u0131nda b\u00fcy\u00fcme bekliyorum.&#8221; yorumunu yapt\u0131.<\/p>\n<p>Kaynak: AA<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kovid-19 salg\u0131n\u0131 insanlar\u0131 evde kalmaya zorlarken, vakit ge\u00e7irme y\u00f6ntemlerinden biri olan video oyunlara talep artt\u0131&#8230;.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,30,17438],"tags":[],"class_list":["post-69868","post","type-post","status-publish","format-standard","hentry","category-manset","category-teknoloji","category-yasam"],"views":275,"_links":{"self":[{"href":"https:\/\/www.haberegider.com\/blog\/wp-json\/wp\/v2\/posts\/69868","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.haberegider.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.haberegider.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.haberegider.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.haberegider.com\/blog\/wp-json\/wp\/v2\/comments?post=69868"}],"version-history":[{"count":1,"href":"https:\/\/www.haberegider.com\/blog\/wp-json\/wp\/v2\/posts\/69868\/revisions"}],"predecessor-version":[{"id":69870,"href":"https:\/\/www.haberegider.com\/blog\/wp-json\/wp\/v2\/posts\/69868\/revisions\/69870"}],"wp:attachment":[{"href":"https:\/\/www.haberegider.com\/blog\/wp-json\/wp\/v2\/media?parent=69868"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.haberegider.com\/blog\/wp-json\/wp\/v2\/categories?post=69868"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.haberegider.com\/blog\/wp-json\/wp\/v2\/tags?post=69868"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}